Kansas City Boulevard Brewing Company is a beacon for craft beer lovers, nurturing a vibrant culture of taste and togetherness. Through its active and colorful presence on Instagram, Boulevard opens up a digital taproom to audiences far and wide, inviting followers into the world of craft beer with a mix of charm, wit, and warmth. From showcasing its iconic Unfiltered Wheat to highlighting the latest seasonal releases, its Instagram feed is a haven for anyone looking to discover what's brewing in KC.
But Boulevard Brewing's Instagram does more than tantalize taste buds; it serves as a hub for announcing events and collaborations that celebrate their craft and the city's spirit. Posts tease collaborations with local brands, like the mouth-watering partnership with @blackberryfarmbrewery for a unique Carrot Cake Belgian-Style Strong Ale or the commemorative brew celebrating the Kansas City Monarchs' historic victory. Each post is an invitation—whether to a release party at the Boulevard Tours & Rec Center or to raise a glass in salute of local heroes—fostering a sense of community that transcends the physical barriers of the brewery.
The rhythm of the seasons plays a musical backdrop to Boulevard Brewing Company's Instagram strategy, where each season brings with it a reason to celebrate. Each post captures the season's essence, from the autumnal embrace of their Quirk Cranberry Apple Cinnamon to the summer send-off with a variety of Boulevard beers. This engagement goes beyond mere product promotion, weaving the brewery's offerings into the fabric of seasonal festivities and creating an ongoing dialogue with their community. It's not just about what's in the bottle; it's about capturing the moment, whether that's a crisp fall day or the excitement of football season, making every sip a little more special.
Boulevard's Instagram posts are not just about the beer; they're an ode to Kansas City. The brewery's location in the city's heart is a point of pride, and their posts often highlight how their beers are crafted to reflect the community's character and vibe. From shoutouts to local sports teams to beers crafted in homage to KC's historical figures and events, Boulevard Brewing uses Instagram to celebrate its roots. This local love not only endears them to residents but also invites the broader Instagram community to get a taste of Kansas City's culture, one post at a time.
Source: boulevard.com
Header Image Source: boulevard.com
